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Footwear Manufacturer

Category: Case Study
Vertical: Technology

Company focused on global expansion replaces EDI technology with a solution that seamlessly integrates with Microsoft Dynamics NAV and Pebblestone, a leading business software solution for companies in the fashion industry. Focused on delivering the best in biomechanics in a wide variety of styles, the UK-based footwear manufacturer has sold over twenty million pairs of their fun and functional shoes.

Business Problems:

  • Relied on an EDI solution that did not integrate with Pebblestone technology 
  • Existing technology solution could not scale to support expansion into North America

Problems solved with Data Masons EDI:

  • Complete integration with Pebblestone solution
  • Seamless integration of EDI in and out of Microsoft Dynamics NAV
  • Gained the scalability required to support global expansion


  • Efficient and timely onboarding of new trading partner
  • Ability to easily roll-out Data Masons' EDI solution to another member company
  • Utilization of Data Masons EDI to automate processes beyond the original project scope