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The Marco Company

EDI = Money in the Bank for Major Display Manufacturer

Category: Case Study
Vertical: Technology

The Marco Company's current Electronic Data Interchange (EDI) for Macola system was antiquated, bogged down, and went from being a bottleneck, to a critical cash flow nightmare. Established in 1984, The Marco Company is a family-owned business that specializes in providing merchandising solutions for the retail industry including a variety of fixtures, display carts, trays, baskets, backroom organizers and refrigerators. It also provides replacement parts, wine, spirits, pallets and case fronts for grocery and retail store departments. The company operates more than 800,000-square-foot manufacturing and warehousing facilities and employs over 600 personnel in Fort Worth, Texas.

Business Problems:

  • Their 13 year old Gentran system was not able to handle the increase in transaction volume
  • "Band-aids" and patches throughout the years hit capacity, and when the system stopped working, accounts receivables backed up into the millions 
  • Manual processes needed to be automated to save time, money, and reduce errors

Problems solved with Data Masons EDI:

  • Expedited implementation when cash flow came to a halt allowed accounts receivables to be processed in just days
  • Automated processes eliminated need for manual data entry
  • Elimination of ERP customizations to accommodate EDI requirements 


  • Received a $2.5 Million deposit on the first transaction with Data Masons EDI
  • Scalability to support increasing transaction volume
  • All supply chain processes now automated
  • Ability to automate even more processes as Marco continues to expand


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