Posted By: Heather Robinson /
Two great sessions today if you are attending The Partner Connections Event or NAVUG Summit in Tampa. Social Media expert in the Dynamics Community, Jon Rivers, will lead both sessions. Jon will focus on the value of leveraging social media and give you 3 easy things that you can do today that can make a big impact.
1:30 - 2:45 Today at The Partner Connections Event
Social Media is changing the landscape in regards to how companies interact with their customers, prospective buyers, their internal organization, and professional communities. For the Microsoft Dynamics community, social media is further establishing its role in the buying process, giving those Partners making more “noise” socially, a competitive advantage over those relying solely on traditional marketing methods. If you’re still skeptical of the ROI of social media, in this session, we’ll take a look at the tremendous investment the Microsoft Dynamics community made into social media this past year and discuss how you can create valuable noise with your social initiatives, shifting from collecting Facebook followers and LinkedIn Connections to pushing out content that defines your role and expertise within the community.
10:00 - 11:00 Today at NAVUG Summit
In this session, we’ll show you why helping beats selling and how marketers should embrace an entirely new philosophy to be successful in this era of self-serve information. This presentation will change the way you think about content creation and the relationship between your company and its customers.